{"product_id":"architects-of-change-designing-strategies-for-a-turbulent-business-environment-2nd","title":"Architects of Change: Designing Strategies for a Turbulent Business Environment, 2nd","description":"\u003cdiv id=\"bookDescription_feature_div\" class=\"celwidget\" data-feature-name=\"bookDescription\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"bookDescription\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"u7qumn-38oend-85jy7q-z9853p\" data-cel-widget=\"bookDescription_feature_div\"\u003e\n\u003cdiv data-a-expander-name=\"book_description_expander\" data-a-expander-collapsed-height=\"280\" class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\"\u003e\n\u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\"\u003e\n\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"xzst4v-oqvam5-7vyc43-dx6vtu\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1604272058\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"280\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" data-expanded=\"false\"\u003e\n\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"xcc6np-eu9lp-n3nxkq-kq20rp\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"3662638622\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"280\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cp\u003eWhat is the difference between a fire fighter and an architect? One deals with crises as they arise while the other is capable of building something that can withstand all weathers.\u003c\/p\u003e\n\u003cp\u003eUsing this analogy, this revised edition of Architects of Change provides you with the tools to grasp, leverage and harness the dynamics that shape tomorrow's markets. It encourages you to nurture an entrepreneurial mind-set to transform the way a business – or even an entire industry – operates.\u003c\/p\u003e\n\u003cp\u003eWith updated content taking into account two water-shed events – the post-pandemic reality and the emergence of generative AI – this second edition incorporates crucial lessons from recent years. It expands on how the pandemic introduced us to exponential change – a pattern we’ll likely see replicated with climate change – and explores the intensifying impact of geopolitical rivalries and AI advancement.\u003c\/p\u003e\n\u003cp\u003eGiving you the tools to analyse your environment and future trends to reinvent the way you do business, this book will teach you how to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIdentify actors of change\u003c\/li\u003e\n\u003cli\u003eConduct simulations about the future\u003c\/li\u003e\n\u003cli\u003eAssess threats of political instability\u003c\/li\u003e\n\u003cli\u003eBuild a strategy for a profitable and sustainable firm amid ongoing uncertainty\u003c\/li\u003e\n\u003cli\u003eBecome an architect of change yourself\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eContaining original interviews with industry insiders, this is a critical resource to help you thrive in the current business environment.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTable of contents (16 chapters)\u003cbr\u003eFront Matter\u003cbr\u003ePages i-xvi\u003cbr\u003eA Tale of Two Professions\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 1-13\u003cbr\u003eCase Study: When James Bond Met Q\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 15-22\u003cbr\u003eThe World We Live In\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 23-42\u003cbr\u003eCase Study: The Change-Maker Game\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 43-49\u003cbr\u003eThe Road to Reinvention\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 51-60\u003cbr\u003eCase Study: Founding a Popular Pizza Place in Paris\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 61-66\u003cbr\u003eThe Power of Analysis\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 67-74\u003cbr\u003eStrategizing, When Globalization Folds\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 75-82\u003cbr\u003eThe Case for Foresight\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 83-97\u003cbr\u003eCase Study: Getting Ready for the World in Five Years\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 99-106\u003cbr\u003eThe Purpose of Imagination\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 107-117\u003cbr\u003eCase Study: Conducting a Pre-Mortem\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 119-143\u003cbr\u003eThe Meaning of Creativity\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 145-156\u003cbr\u003eCase Study: Looking for Talent in a Chaotic World\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 157-163\u003cbr\u003eA Tribute to My Kids (the Ultimate Architects of Change)\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 165-174\u003cbr\u003eEpilogue: In the Mind of an Architect of Change\u003cbr\u003eJeremy Ghez\u003cbr\u003ePages 175-193\u003cbr\u003eBack Matter\u003cbr\u003ePages 195-199\u003cbr\u003eBack to top \u003cbr\u003eReviews\u003cbr\u003e“The world needs more builders like Jeremy Ghez. Drawing on his deep expertise, insatiable curiosity, and certainly inspired by fellow Architects, Jeremy provides a toolbox that 'speak of its time and place, but yearns for timelessness' as Frank Gehry would put it. In times of bewildering uncertainty, and widespread fatalism, this book shows that things can actually be done – both a powerful call to action and a blueprint for change agents around the world.\" (Ludovic Subran, Group Chief Investment Officer, Allianz)\u003c\/p\u003e\n\u003cp\u003e“It is common to hear that we live in turbulent times shaped by geopolitics, technology, and climate change. It is much less common to hear what to do about it. This book helps business leaders think like architects rather than firefighters, arguing that they can be transformative in the private sector. It pulls you away from 'business as usual' and empowers you to become an agent of change with the strategic foresight necessary for success.\"  (Greg Treverton, Former Chairman of the US National Intelligence Council)\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-csa-c-id=\"e48qwb-36wm3s-vb6e8j-pnxs9b\" data-cel-widget=\"aplus-module-12\" class=\"celwidget aplus-module module-12 aplus-standard\"\u003e\n\u003cdiv class=\"aplus-module-wrapper apm-spacing apm-floatnone apm-fixed-width\"\u003e\n\u003cdiv class=\"apm-sidemodule aplus-module-content\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cb\u003eBOOKREAD™ 5-STEP SATISFACTION GUARANTEE\u003c\/b\u003e\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1. No Risk, 30-Day Money-Back Guarantee. \u003cbr\u003e2. instant download. No surprises or hidden fees.\u003cbr\u003e3. Safe Payments via Credit\/Debit Card or PayPal® \u003cbr\u003e4. McAfee™ and SSL secured shopping cart.\u003cbr\u003e5. lifetime customer support.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"a-section a-spacing-small a-padding-base\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"My Store","offers":[{"title":"PDF","offer_id":57104672227659,"sku":null,"price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1031\/1204\/8971\/files\/Screenshot2026-04-23201541.png?v=1776968153","url":"https:\/\/bookread.io\/products\/architects-of-change-designing-strategies-for-a-turbulent-business-environment-2nd","provider":"bookread","version":"1.0","type":"link"}