{"product_id":"product-leadership-how-top-product-managers-launch-awesome-products-and-build-successful-teams-1st-edition","title":"Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams 1st Edition","description":"\u003cdiv class=\"a-fixed-left-grid\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"a-fixed-left-grid-inner\" data-mce-fragment=\"1\"\u003e\n\u003cdiv id=\"ppdFixedGridRightColumn\" class=\"a-fixed-left-grid-col a-col-right\" data-mce-fragment=\"1\"\u003e\n\u003cdiv id=\"bookDescription_feature_div\" class=\"celwidget\" data-feature-name=\"bookDescription\" data-csa-c-id=\"nfw2zl-6ccvkj-5gdra7-j567wk\" data-cel-widget=\"bookDescription_feature_div\" data-mce-fragment=\"1\"\u003e\n\u003cdiv data-a-expander-name=\"book_description_expander\" data-a-expander-collapsed-height=\"140\" class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-mce-fragment=\"1\"\u003e\n\u003cdiv aria-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"a-fixed-left-grid\"\u003e\n\u003cdiv class=\"a-fixed-left-grid-inner\"\u003e\n\u003cdiv class=\"a-fixed-left-grid-col a-col-right\" id=\"ppdFixedGridRightColumn\"\u003e\n\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"4vgtxq-78pdsn-kxp11d-u92c92\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1628251840\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003csection class=\"page-section product-long-description\" id=\"description-section\"\u003e\n\u003cdiv class=\"description\"\u003e\n\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"eypf5q-uzlc3e-tzvl9q-f2442d\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1498739164\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cp\u003e\u003cspan\u003eIn today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn three parts, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eProduct Leadership\u003c\/span\u003e\u003cspan\u003e helps you explore:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eThemes and patterns\u003c\/span\u003e\u003cspan\u003e of successful teams and their leaders, and ways to attain those characteristics\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eBest approaches\u003c\/span\u003e\u003cspan\u003e for guiding your product team through the startup, emerging, and enterprise stages of a company’s evolution\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eStrategies and tactics\u003c\/span\u003e\u003cspan\u003e for working with customers, agencies, partners, and external stakeholders\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-cel-widget=\"edpIngress_feature_div\" data-csa-c-id=\"hb3qln-z1rweg-73v80c-a7iq2h\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1498739164\" data-csa-c-slot-id=\"edpIngress_feature_div\" data-csa-c-content-id=\"edpIngress\" data-csa-c-type=\"widget\" data-feature-name=\"edpIngress\" class=\"celwidget\" id=\"edpIngress_feature_div\"\u003e\n\u003ch2\u003eFrom the Publisher\u003c\/h2\u003e\n\u003cdiv data-cel-widget=\"aplus\" data-csa-c-id=\"blim47-us79jt-f22pcy-hr1cmr\" class=\"aplus-v2 desktop celwidget\" cel_widget_id=\"aplus\"\u003e\n\u003cdiv data-cel-widget=\"aplus-module-3\" data-csa-c-id=\"l2ztdn-p7wjvn-25bbh0-2zmd2n\" class=\"celwidget aplus-module module-3 aplus-standard\" cel_widget_id=\"aplus-module-3\"\u003e\n\u003cdiv class=\"aplus-module-wrapper apm-floatnone apm-fixed-width\"\u003e\n\u003cdiv class=\"apm-sidemodule apm-spacing\"\u003e\n\u003cdiv class=\"apm-sidemodule-imageright\"\u003e\u003cimg data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/mg\/14b05aec-e5f7-4fb5-b920-67a0625ae880._SR300,300_.png\" class=\"a-spacing-mini\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/mg\/14b05aec-e5f7-4fb5-b920-67a0625ae880._SR300,300_.png\" alt=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"apm-sidemodule-textleft\"\u003e\n\u003ch3 class=\"a-spacing-mini\"\u003eLeadership in a new craft\u003c\/h3\u003e\n\u003cp\u003eIn today’s fast moving world good product management is quickly becoming critical to maintaining a sustainable competitive advantage. We are fascinated by the unique challenges that product leaders face - from start-ups to enterprises - and interviewed over 50 of the world's top product managers to uncover and share their insights into how launch great products and build successful product teams.\u003c\/p\u003e\n\u003cp\u003eIn today’s fast moving world good product management is quickly becoming critical to maintaining a sustainable competitive advantage. We are fascinated by the unique challenges that product leaders face - from start-ups to enterprises - and interviewed over 50 of the world's top product managers to uncover and share their insights into how launch great products and build successful product teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-cel-widget=\"richProductInformation_feature_div\" data-csa-c-id=\"h0bu9t-3iurbp-e8z118-td5d91\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1498739164\" data-csa-c-slot-id=\"richProductInformation_feature_div\" data-csa-c-content-id=\"richProductInformation\" data-csa-c-type=\"widget\" data-feature-name=\"richProductInformation\" class=\"celwidget\" id=\"richProductInformation_feature_div\"\u003e\n\u003cdiv data-cel-widget=\"rich_product_information\" data-csa-c-id=\"9v19f5-y580wu-wy9j8k-l6p2tg\" class=\"a-section a-spacing-none celwidget\" id=\"rich_product_information\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"page-section\" id=\"content-section\"\u003e\n\u003cdiv class=\"page-section-content\"\u003e\n\u003cdiv class=\"collapse\" id=\"content-section-item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"similarities_feature_div\" class=\"celwidget\" data-feature-name=\"similarities\" data-csa-c-id=\"f05fdc-26r1jl-v5nlvi-fcpmd9\" data-cel-widget=\"similarities_feature_div\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"celwidget\" data-csa-c-id=\"yaxzt2-nyo184-ky4ij0-uknyle\" data-cel-widget=\"sims-consolidated-1_csm_instrumentation_wrapper\" data-mce-fragment=\"1\" cel_widget_id=\"sims-consolidated-1_csm_instrumentation_wrapper\"\u003e\n\u003cdiv class=\"celwidget pd_rd_w-OyxkH pf_rd_p-6b3eefea-7b16-43e9-bc45-2e332cbf99da pf_rd_r-NC22MC8ZYH4WHD6YDHV9 pd_rd_r-aef32571-4181-4c7a-abac-7617fe13765d pd_rd_wg-wgxb0 c-f\" data-csa-c-content-id=\"amzn1.sym.6b3eefea-7b16-43e9-bc45-2e332cbf99da\" data-csa-c-slot-id=\"product-bundle-1\" data-csa-c-type=\"widget\" data-csa-c-painter=\"p13n-desktop-sims-fbt-cards\" data-csa-c-id=\"kkioka-5htnqn-hucmr9-c20ka\" data-cel-widget=\"p13n-desktop-sims-fbt_DPSims_0\" data-mce-fragment=\"1\" cel_widget_id=\"p13n-desktop-sims-fbt_DPSims_0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Bookread","offers":[{"title":"PDF","offer_id":56754662277451,"sku":null,"price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1031\/1204\/8971\/files\/61Q47F8k3bL.jpg?v=1773063433","url":"https:\/\/bookread.io\/products\/product-leadership-how-top-product-managers-launch-awesome-products-and-build-successful-teams-1st-edition","provider":"bookread","version":"1.0","type":"link"}